A MIX OF NEW DESIGN AND ARCHIVE PIECES AT
Stockholm Design Week
Besides launching brand new pieces, some of Scandinavia's biggest furniture companies are opening up their archives this year. The pandemic has made many of them rethink and adapt their offers. "The corona situation has given us the opportunity to focus more on our in-house production,” said Elias Stenberg, Marketing Manager at Swedese. Kasthall, Gubi and Dux are following suit.
This is also evident in the way new pieces are presented this year, at safe distance by appointment in a showroom, digitally in the comfort of our homes or even as an avatar. This is one of two reports from the Stockholm Design Week.
Jonna Dagliden Hunt
This week Tom Dixon unveiled its latest collection Cloud in the window display of department store NK in Stockholm and Gothenburg. Appearing as a hologram in various location for the launch, including Bukowski and the office of Claesson Koivisto Rune, it sure demonstrated a new way of launching products in the midst of a pandemic with travel restrictions. “You have to have more inventive ways of reaching people right now," he said.
The collection consists of four organic handmade aluminium vessels, a saucer, a bowl and two vases, braised by skilled craftsmen in India. The inspiration stems from seed capsules. Cloud will be on sale at NK Interiors and in the window displays until February 28th.
Fogia has launched Fragments – a new concept together with the American design studio Todd Bracher. The collections includes a series of seating modules, adapted for open plan living. "We need a connection to an environment and the people who live in it. Therefore, we gave the modules gaps between the backrest and the armrest so that you can easily see if they are used. I have chosen to call them Glimpse Gaps," says Todd Bracher.
The first ever Minotti flagship store in Scandinavia just opened on Strandvägen 9. The store includes three spatial environments; living room, bedroom and dining room with furniture from the latest collection, launched in the summer of 2020, but also the most popular furniture from previous collections.
Gubi presents both new and updated pieces from its archive in its pop-up showroom on Norrlandsgatan 6. The brand new MR01 Initial Chair, with a rope seat and backrest, is designed by up-and-coming Danish design talent Mathias Steen Rasmussen and was originally designed for his own home for rest and meditation. Other pieces include the Croissant sofa designed in the 1950s by Illum Wikkelsø and a new wall version of the Satellite lamp by Mathieu Matégot, originally designed in 1953. While you're here - take a peak at the brand new co-working office Cecil one floor up - decorated from top to toe with Gubi furniture.
Kasthall showcases this year's new collection as well as new interpretations by rediscovering original sketches from the 1950s onwards. The Collective Impressions collection consists of both new and archive pieces including Påfågel, Kate and Naomi. They can be viewed as part of the Landscape exhibition curated by Kråkvik D’Orazio at Kasthall Flagship Store on Ingmar Bergmansgata 4.
Besides giving an update to existing furniture pieces, Swedese launches the table Savoa designed by Finnish designer Sakari Hartikainen. The sculptural table is made of solid oak and is characterised by a playfulness and a flexibility, where the material take centre stage. "Savoa is a sculptural expression of the delicate balance we all seek in life. Strong but flexible, traditional but innovative, solid but light," says Sakari Hartikainen, who works internationally in product, furniture and concept design, and designs for both home and public environments. This is the first collaboration with Swedese.
DUX unveils a unique collaboration with the Danish furniture company Carl Hansen & Søn where they have launched a bed based on Børge Mogensen's sketches, which have been found in the Danish design company's rich archive. With a minimalist design and exclusive choice of materials, the best of both worlds is combined - DUX expertise in sleeping comfort and Carl Hansen & Søn's craft and design tradition. The bed BM0555 Carl Hansen & Søn x DUX CH18 will be available in selected stores and showrooms as well as retailers globally from June 2021.
Turning 20 years this spring, Klong launch the sculptural light Pavo in a celebratory mood. Designed by Broberg Riddarstråle, its narrow shape is intended to fit the width of window sills.
Note design studio have continued their collaboration with carpet brand Ogeborg, this year focusing on their showroom rather than their fair stand. With an installation that last longer than a temporary stand, the overhaul is called The workshop and is a celebration of calm colours.